A LIST Apart: For People Who Make Websites

No. 258

Authors: B: Mark Bernstein

 Mark Bernstein

Mark Bernstein is chief scientist at Eastgate Systems, publishers of Tinderbox, a personal content management assistant that’s great for personal web work.

Articles By This Author

10 Tips on Writing the Living Web

Issue 149August 16, 2002

Your information architecture is as smooth, clear, and inviting as a lake. Your design rocks. Your code works. But what keeps readers coming back is compelling writing that’s continually fresh and new. Updating daily content can challenge the most dedicated scribe or site owner. Mark Bernstein’s ten tips will help you keep the good words (and readers) coming.

Beyond Usability and Design: The Narrative Web

Issue 106April 20, 2001

Crafting a narrative web: To succeed profoundly, Bernstein says, websites must go beyond usability and design, deeply engaging readers by turning their journeys through the site into rich, memorable, narrative experiences.