Discuss: Attack of the Zombie Copy
by Erin Kissane
- Editorial Comments
2 World Class Article
This article was a world class piece of published hypertext, delievered ingeniously. Few articles on the subject can match its ingenuity.
In other words, good aticle.
posted at 12:09 am on October 25, 2005 by Dante Evans
3 I Am Crying
Is it because I have to politely discourage this sort of crass on a painfully frequent basis? Is it because stupid is funny? Yes. It is.
posted at 12:21 am on October 25, 2005 by Mark Eagleton
4 Thank You Ms Kissane
You do not know how much I appreciate this article being written. Absolutely dead-on, no way I could have said it better myself.
I’m sending this article to every wannabe CEO-type and professional bullshitter I know.
posted at 01:05 am on October 25, 2005 by Rob Goodlatte
5 Technical Writing vs. Advertising?
A well-stated article on technical writing for broad audiences. However, your “zombified” quotes exemplify how to “speak while saying nothing”—which is useful for advertisement.
posted at 01:07 am on October 25, 2005 by Sean Slavik
6 Technical Writing vs. Advertising? No, just bad writing
Those “zombies” reminded me of my short career as translator … just like that five lines paragraph whithout a verb in some EU sugar beet production regulation that made me mend my ways and start doing something else for a living.
The “zombies” in the article were actually nice … much nastier zombies lurk in texts written in legalese, and in “IT for paying dummies … well … CEOs” texts.
It might be usefull for advertisement, but those zombies are absolutely untranslatable (since they say nothing), and are the scourge of translators everywere, since the management scans for the key words such as “productivity”, “revenue” etc. and thinks, why pay some local dork to write something new since there is a perfectly suitable text from HQ that just needs a cheaper local dork to translate it …
posted at 04:03 am on October 25, 2005 by Emil Perhinschi
7 And that's before the serious grammar abuse
An excellent article, some of the examples could have come straight from the Dilbert mission-statement generator.
posted at 05:34 am on October 25, 2005 by Matt Turner
8 Spot On!
Always remember: eschew obfuscation!
posted at 08:31 am on October 25, 2005 by Tim Truxell
9 Herbet West: Re-animator
Can’t beleive you used that Herbert West reference. I was reading that last night!
Great article. I need to show it to my manager, because he thinks writing this sort of stuff makes him sound more intelligent, not less intelligible.
posted at 08:35 am on October 25, 2005 by Martin White
10 The sadness kills the funny....
...to quote from Get Fuzzy’s creator Darby Conley. This article is brilliant, but it produced flashbacks that were painful almost past speech. I’m sure I’d been blocking the memories of those waltzes with the undead, but now I can remember myself reading out prose even worse than the examples cited here and asking the person in charge (with a touch of hysteria), “What exactly are you trying to say?” It was a question my colleagues and I asked many, many times.
posted at 09:39 am on October 25, 2005 by Clare Dunkle
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1 Great article
This article espouses leading edge principles of value-added benefit driven prose. May you continue to produce such visionary articles which enable the fulfilment of greater synergies in the b2c space.
posted at 11:44 pm on October 24, 2005 by Kermit The Frog